April 1930 – May 2020
After 90 years of bringing joy, encouragement and a positive caring spirit to his family and friends, Frank B. Cobb, Jr. left this earth on May 31, 2020 to join his treasured parents, Francis Burton (Burt) Cobb, Sr. and Edna Marie Cobb.
Frank B. Cobb, Jr. was born April 1, 1930, and raised in La Canada/Flintridge, California. His success as an entrepreneur in the floral business began in his early teens. He started by making corsages from his parents’ cymbidium collection to sell to his fellow students at proms. After returning from his military service in the Korean War, he built greenhouses in Santa Barbara propagating and growing prize-winning cymbidium orchids.
Frank graduated from Claremont Men’s College in 1952 while spending four years in ROTC Training. He entered the Army Military as a 2nd Lieutenant in 1952. Frank served in active duty in Incheon, Korea of the 24th Division. He was honorably discharged as a Reserve Commissioned Officer, First Lieutenant in 1954.
In Korea, he learned how important it was to keep positive morale upbeat in his troop. Frank’s knack for innovation was evident when as a young officer, he noticed 400 villagers walking long distances for water. He persuaded his soldiers to dig a deep hole and with the help of dynamite, his hunch paid off. Frank tapped into a fresh water underground stream. This well is still being used today.
Another “morale-up-lifter” was to be creative with the Commissary food rations. He took leftovers jams/jellies and mixed into the vanilla ice cream to make his own version of “51 flavors” so the troops could have a variety of ice cream flavors and desserts. There are many morale-boosting stories that led to Frank receiving the Meritorious Achievement Bronze Star.
Frank never lost his interest in growing flowers after the Army. He returned to California and built greenhouses on a hillside in Santa Barbara. There he grew and bred cymbidium orchids and became a prominent and world renown orchid grower. He took Cobb’s Orchid, Inc. and expanded to an additional company, Cobb’s Santa Barbara Orchid Company which became a wholesale business delivering orchids and other fresh flowers to the local florists in the area. It was Frank’s inventiveness and willingness to experiment that lead to his success in the floral business.
Working and growing his flower business in Santa Barbara led Frank to meet the love of his life, Shirley, who he married on April 14, 1956. When Shirley received a chrysanthemum potted plant while she was in the hospital having one of their 5 children, Frank was intrigued by the plant’s long-lasting blooms. He decided to try growing chrysanthemums starting with 200 pots. He expanded and built 18 acres of greenhouses in Carpentaria, California. There the production increased to 20,000+ pots a week and in 1965, Sandyland Nursery Company, Inc. was born.
Frank was a pioneer in the flower business and his interests led him to experiment with not only orchids and mums but ferns, potted foliage and bromeliad plants. He was instrumental in encouraging grocery stores to sell potted plants. He was instrumental in encouraging grocery stores to sell potted plants. He developed computer-controlled programs along with his prized and elaborate tissue culture lab. He shared his groundbreaking plant care and research to help future growers benefit in the floriculture industry. His motivation and innovativeness even attracted the attention of National Geographic Magazine. People from all over the world came to visit his nursery and laboratory. Words of success increased the sale of potted plants in many grocery stores. After contracting with supermarket chains, his products were shipped across the United States. In 1978, his business expanded to Sandyland Nursery of New Mexico, Inc. with a combination of 50 acre of greenhouses and growing different varieties of turf in Las Cruces, New Mexico.
Splitting his time between each of his locations was a challenge that Frank was up for. He was known to treat each of his 200+ employees in each location with respect. He offered Spanish and English classes on each nursery’s premises. He even took Spanish classes himself so he could greet every employee in their language. His employees looked forward to the annual BBQ’s in both states and you would always find Frank cooking and conversing with the families of all his employees.
As a family man, he enjoyed his children’s talents, hobbies, and youth organizations. When his kids became 4-H members, he not only supported their animal projects at the fairs, but he was known for encouraging his friends to become buyers for every child’s animal project in his community. He would then donate what bought at the fair, as well as cook, at the annual church BBQs.
In 1980 Frank was awarded the California Small Business Person of the Year. He then went on to compete for the National Small Business Person of the Year. On May 13, 1981 he was invited by President Ronald Reagan to Washington D.C. to represent California as the 1st runner-up of this National Title. At the award ceremony in the Presidential Rose Garden, he accepted this prestigious honor from Vice President George H.W. Bush who later would become the 41st President. Frank’s motto was to graciously welcome competition, work hard, and make things happen.
Frank was always an active member of his community. He served as president of the Ventura Production Credit Association, president of the Santa Barbara County Flower Growers Association, president of the Tri-Counties Flower Growers Association, Director of the Federal Intermediate Credit Bank, supported Carpentaria’s Chamber of Commerce and for over 17 years served as a National Judge for the Cymbidium Society of America.
Wherever Frank went and whatever he did, he always had a positive and caring attitude and thought the best of each person he met while treating everyone with respect. He taught his children that they could accomplish anything and everything that they put their mind and heart into.
He is survived by his wife Shirley of 64 years of marriage and five children Sherrie (Leo), Pennie (Dave), Kim (Jim), Jeannie (Brian), Burt III (Lori) and grandsons Justin, Tyler (Erin), Nicholas and great granddaughters: Tinley and Kennedy. He is also survived by his sister Rita Dundee (Vince Jr.) and numerous and much loved nieces and nephews.
Due to the current need for social distancing, Frank’s family regrets that his burial service will be delayed. His family would like to express their gratitude to all those who shared their friendship and joy with the many cards, letters and phone calls that lifted his spirits. We especially want to include the nursing and caregivers and wonderful staff of Samaritan Village and the loving care of Community Hospice in Hughson.
In lieu of flowers, please share Frank’s generosity forward by giving a plant or flowers to a friend or neighbor to encourage hope and to share his cheerfulness through this pandemic letting everyone know they matter. Please support your local high schools and college’s Floriculture Department in honor of: Frank B. Cobb, Jr.
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Tyler Carlson says
November 2, 2021 at 6:51 pmJust stumbled on this-so sorry to hear about Mr. Cobb’s passing. He was a great guy-very generous. He gave me my first job back in 1967 when I was still in high school. I re-potted plants till the cows came in! He could see I was a good worker and after a month gave me a .10 raise bringing me up to 1.25-that was good money those days. He always greeted people by name and was the most generous guy ever. Gone but not forgotten.
Diana Stears says
June 27, 2020 at 7:41 pmCobb Family
Very sorry to hear about the loss of Mr. Cobb.
My mother( Joy Stears) worked for Frank,Cobb’s orchids way back in the day. Sadly she passed a year ago.
Lynette Muscio Dunn says
June 8, 2020 at 2:23 amDearest Shirley,
I am so sorry to hear of your great loss. I trust that your many memories of your dear husband will keep you and console you until you see him again.
I have the fondest memories of you and I wish you all the best.
With deepest sympathy,
Lynette Muscio Dunn